HOOSHINA BRAND GUIDE

A curious mark. Made to move.

Use these official assets to represent Hooshina clearly and consistently. Choose the mark that suits the space, protect its contrast, and always give it room to breathe.

01
THE SYSTEM

One personality. A few useful forms.

The wordmark carries the full name. H is the compact signature. The protected version keeps the symbol legible over complex imagery, while the animated mark belongs to brief digital moments.

OFFICIAL FILES

Choose the right mark.

All files are vector SVGs and stay crisp at any size. Download an individual asset or take the complete kit.

01Hooshina logotype

Hooshina logotype

Wide spaces, website headers and brand-led layouts.

Download SVG ↓
03Protected symbol

Protected symbol

Photography or visually busy surfaces where contrast needs protection.

Download SVG ↓
04Transparent symbol

Transparent symbol

Clean, quiet surfaces with reliable contrast.

Download SVG ↓
05Animated H

Animated H

Short loading moments and digital transitions—never as a tiny static icon.

Download SVG ↓
IN CONTEXT

Contrast before decoration.

The logo should be immediately readable. When an image competes with it, use the protected symbol or move the mark to a calmer area.

Editorial social image preview
Busy imageUse the protected markGOOD
Video cover preview
Calm negative spaceThe logotype can leadGOOD
Compact brand application preview
Compact placementKeep generous clear spaceGOOD
02 / USAGE

Let the mark stay itself.

01

Give it space

Keep clear space equal to at least one quarter of the symbol width on every side.

02

Keep it readable

Use the wordmark at 120 px wide or larger, and the Hai symbol at 32 px or larger on screen.

03

Protect the shape

Do not stretch, rotate, redraw, crop or add shadows and outlines to the logo.

04

Respect the colour

Do not recolour individual parts. Use the supplied files as they are.

PLEASE AVOID

No squeezing. No costume changes.

Do not distort
Do not rotate
Do not add effects
READY TO USE

Everything, in one place.

The complete kit includes every official SVG shown on this page. If you need another format or have a partnership question, contact the Hooshina team.

HooshinaDownload brand kit ↓info@hooshina.com ↗